The PG & Research Department of Commerce organized a three day expo on “PHYGITAL
MARKETING EXPO-2K23” from “9-11 October”, jointly with chamber of commerce and industry at
Bharathiyar Arangam showcasing a new marketing strategies. The Resource person G.D.Gopalakrishnan,is
a Chamber and NGM college Alumni Association President inaugurated the Expo in the presence of
Principal Dr.R.Muthukumaran and Dr.P.Bruntha Head Pg and Research Department of commerce and all
the faculty members and students of Able members. Kudos to the members of Association of business
leaders and entrepreneurs(ABLE), who were instrumental in this innovative initiative. Around 2000 visitors
including school and college students, who were wonderstruck to see the exhibits besides explanation given
by Able Members about the 27 glimpses of products and services. The Expo focuses on both physical and
virtual presence of modern marketing techniques which had about 40 stalls including the participation of
local entrepreneurs and the NGM model of “I Love NGM” and “My College, My Pride”.